This Cookie Policy explains what cookies myapplianceshop.co.uk uses, what each one does, and how you choose which ones we may set. It expands on section 12 of our Privacy Policy, which forms part of the same commitment to handling your data properly.

What cookies are

Cookies are small text files stored on your device when you visit a website. They let the site recognise your device and remember things between pages — what is in your basket, or the choice you make on our cookie banner. Some are essential for the site to work at all; others help us understand how the site is used, or let Google show you our offers rather than someone else’s.

We also use similar technologies — such as local storage and pixels — and refer to all of them as “cookies” on this page.

Nothing optional is set until you choose. The first time you visit, a banner asks you to accept all, reject all, or choose category by category. Until you answer, only the essential cookies run.

The four categories

Google’s tags load on every page in what Google calls “consent mode”: until you accept the Analytics or Advertising category they run without cookies and without identifying you, sending Google only anonymous, cookieless counts. Accepting a category turns on that category’s cookies and nothing else.

Cookies we set

When you pay, the payment provider you choose may set cookies of its own to process the payment securely and prevent fraud. Those are needed to take your payment and count as essential.

Our partners

Only two companies set cookies on this site for us, and only once you allow the category each belongs to. Each publishes its own privacy policy.

• Google — Google Analytics (the Analytics category), Google Ads and Google Shopping (the Advertising category). How Google uses cookies.
• Loadbee — manufacturer-supplied product content on product pages (the Product information from brands category). Loadbee’s privacy policy.

Our address look-up at the checkout and the fonts the site uses are loaded from their providers as part of showing you the page; neither sets cookies on your device for us.

Changing your mind

• Cookie settings: the link at the foot of every page reopens the preference centre, showing your current choice. Turn categories on or off and save. The change applies at once, and anything you have switched off is removed from your device.
• Your choice lasts 12 months. After that, or if we change what we collect, the banner asks you again. We keep a record of each choice (the date, the categories, which version of this policy you saw and a one-way scrambled form of your connection address — never the address itself) for two years, so we can show what you agreed to.
• In your browser: you can also block or delete cookies through your browser settings at any time. Blocking the essential cookies will stop the basket and checkout from working.
• Google’s own controls: you can opt out of personalised advertising at Google’s Ads Settings, independently of this site.
• Ask us: if you would like to know what we hold or want it removed, contact us using the details below and we will deal with it.

Contact us

If you have questions about our use of cookies:

• Email: sales@myapplianceshop.co.uk
• Phone: 01622 541 550
• Data protection contact: sales@myapplianceshop.co.uk